Nevena, pronounced ‘neh-veh-nah’, call her Nev – it’s easier (ask Will), joined the company before it was known as Tip the Scales Design and has been instrumental in shaping Will’s vision into a successful start-up. With methods that are self-taught and experience that works, she is able to explain web concepts to customers in a straightforward way so they can focus on what they want – not how it will be built. Nev believes in the consultative sales approach whether she is presenting to C-suite or meeting clients for coffee. For her, the most satisfying part of being in this field is bringing the clients’ ideas to life by introducing fresh strategies and partnering with them throughout every step of the website process.
Nevena graduated from the Chicago School of Professional Psychology with a Master’s in Industrial and Organizational Psychology, and earned a Master’s in Finance from the University of Notre Dame. Her professional background includes holding a Director level role in Corporate Finance for a large B2B distributor and before joining Will, she was the Director of Corporate Strategy for a medium-sized logistics business. She is a proud mama of an adult daughter, Mia, and can frequently be heard telling stories about her mischievous fur-baby, Macy.